Kevin Keller: CFP Board Can Grow Ranks, Protect Consumers

By Steve Garmhausen October 30, 2020 Barron's

KEVIN KELLER, CEO OF THE CFP Board, has presided over impressive growth during his 13-year tenure: The number of CFP designees has increased by 61%, to 87,000. But Keller has also had to spend considerable time playing defense lately. Last year, The Wall Street Journal reported that the board’s online search tool failed to mention client complaints, regulatory incidents and other background issues. It wasn’t the first time significant concerns were raised about incomplete or misleading information about advisors on the board’s website...